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Want to know what makes formats work? Dive into our archive ⬇️

Formats Unpacked: Yacht Rock
Jul 15, 2021

Formats Unpacked: Yacht Rock

How a web series format made an unnamed music genre a household name

Formats Unpacked: 99% Invisible
Jul 01, 2021

Formats Unpacked: 99% Invisible

How a podcast format makes the things we don't think about so unforgettable.

Formats Unpacked: The Ambitious Card
Jun 16, 2021

Formats Unpacked: The Ambitious Card

How breaking the cardinal rule of magic leads to an astonishing finale

Formats Unpacked: Race Across The World
Jun 02, 2021

Formats Unpacked: Race Across The World

How a reality race format made travel documentary a gripping watch

Formats Unpacked: 10 Things I Learned About Brilliant Formats
May 19, 2021

Formats Unpacked: 10 Things I Learned About Brilliant Formats

Formats Unpacked: First Time Hearing... Reaction Videos
May 06, 2021

Formats Unpacked: First Time Hearing... Reaction Videos

How reaction videos re-invented how we listen to nostalgia

Formats Unpacked: The 2x2 Matrix
Apr 21, 2021

Formats Unpacked: The 2x2 Matrix

How a simple format makes complex decision making easier

Formats Unpacked: RuPaul's Drag Race
Apr 07, 2021

Formats Unpacked: RuPaul's Drag Race

How a format combines ‘warm and fuzzy’ or ‘uncomfortably harsh’

Breaking News Memes
Mar 31, 2021

Breaking News Memes

How memes help make sense of the news

Formats Unpacked: History of the World in 100 Objects
Mar 17, 2021

Formats Unpacked: History of the World in 100 Objects

How constraints shaped one of the BBC's favourite formats

Formats Unpacked: Gogglebox
Mar 10, 2021

Formats Unpacked: Gogglebox

How watching people watching TV became one of our most loved formats

Formats Unpacked: What I Love
Mar 03, 2021

Formats Unpacked: What I Love

How a podcast format fills an empty theatre space during lockdown

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Industry experts unpack one of their favourite content formats.

Formats Unpacked

Industry experts unpack one of their favourite content formats.

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